Understanding in advance how your website will support your business will inform your website's design and content.
If you’re getting ready to create your first website, find out how you can claim that perfect domain name for your website.
The words on your website are as important as the images. They tell a story about you, your work, and your customers. If you rush to publish your website pages and blogs without proofreading, those missed grammar and spelling mistakes can lead visitors to question if you will rush through your customers' work also.
Like the reception area of an office, the Home page needs to contain enough cues to reassure visitors that they're in the right place and give them guidance about how to find what they need and what to do now that they're there.
Your website and your domain are connected, but can be separated too.
Spacers are invisible design elements that add blank space to any part of a website page. I call them a website super power because they are incredibly useful for adding space around elements on a page.
I always love it when I find something that speeds up repetitive tasks. So when I discovered the shortcut of copying website pages to create new ones early on in my website design career, I was sold.
The importance of posting testimonials on your website has been on my mind lately. Clever ads and slick marketing just can't take the place of testimonials. Nice words from real people serve to reassure people to take the next step of contacting you for a consultation or attending your upcoming event.
Have you ever wished that you could take customers back to your website automatically after they make a payment through a PayPal button on your site? It turns out it’s not only possible, but it only takes a little extra planning and web design time.
There are two keyboard shortcuts that I use today on both my PC and my Mac whose heritage can be traced back to those early days when keyboards still ruled and the mouse had yet to be invented. it occurred to me recently that people who got their start in technology in the post-mouse era may not know how handy these shortcuts are.
When I was choosing easy-to-use builders to specialize in, I knew I wanted to specialize in Squarespace and one other website builder that offered a free version. When I compared Wix and Weebly, there was one difference that made the choice clear.
A blog has many benefits for increasing traffic to your website and improving SEO. But if you don’t love writing, there are alternatives.
When you buy an RV, it’s customary to take it for a shakedown cruise to reveal anything that’s not working as expected. A new website undergoes a similar shakedown process before I consider it done.
Squarespace offers a special home page called a lock screen that you can use while you're designing your website. The lock screen appears when people go to your password-protected website. Use a lock screen to build excitement for your brand, get a head start on Google search results, and provide a preview option for reviewers.
I recently learned that you can use your own domain name with a free Weebly website. You'll want to start with a free Weebly website, then upgrade to the Connect plan and purchase a domain from Weebly or use one you bought elsewhere. It's a good compromise between choosing a professional domain and taking advantage of cost savings as you start a new venture.
Enabling SSL security for your website ensures an encrypted connection between a visitor's website browser and your website. It also has the added bonus of giving you a boost in Google search results. Find out what I discovered about enabling SSL for my clients' Squarespace and Weebly websites and what I learned about Weebly and SSL that you must know.
Heeding advice from a self-guided business course I'm taking, I sent out a survey a couple of months ago to my website design clients to learn more about their preferences and concerns. One of the questions I asked was "What were you most concerned about before working with me?" The two answers given most frequently were "How much it would cost" and "How long it would take."
Whenever I start working with a client, I ask the client to make one or two decisions to narrow down the design choices. The first decision I ask clients to make is to choose a large image that goes the full width of the page or choose a narrower image with some "breathing room" on either side. If they prefer a wide edge-to-edge image, there's a second decision. Do they want the navigation text to appear above the image or within the image? Making that second decision narrows down design template choices to just a few.
When you get started with Squarespace or Weebly, you are faced with a design decision before you even provide a domain name or a credit card number. As I browsed through many templates in doing work for clients, I started to realize that there was a pattern in the designs that could help me narrow down template choices for my clients. The decision about the main image on the website cuts down the choices dramatically.